Resources
Recommended Reading
Recommended Reading
A collection of our best thinking on the Net Promoter System, Net Promoter ScoreSM, loyalty and customer experience.
Resources
A collection of our best thinking on the Net Promoter System, Net Promoter ScoreSM, loyalty and customer experience.
Our series of Bain Briefs highlights tools and advice for executives leading the Net Promoter System (NPS®).
In this revolutionary book, leading expert Fred Reichheld argues that loyalty is far from dead.
Learn moreGo deeper into Bain's expertise in Customer Strategy & Marketing and find out how we can help your company.
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